Thoughts

Our thoughts, ideas, news and views that make us passionate about customer experience.

Our blog posts

World Usability Day 2014 – The year of engagement

1 December 2014

We opened our doors on the afternoon of WUD, 13thNovember 2014 to our clients to showcase many UX techniques.

Read the article: World Usability Day 2014 – The year of engagement

Engagement Booth – World Usability Day

27 November 2014

We would like to say a heart-felt congratulations to those newly engaged couples, some of which were a little camera shy but most are looking lovely hanging in our Engagement Wall!

Read the article: Engagement Booth – World Usability Day

Engaging with users – mobile diary studies

26 November 2014

We gather user insights through a smorgasbord of techniques from one on one usability testing through to co-creation workshops.

Read the article: Engaging with users – mobile diary studies

What does engagement in UX mean to the Games & Lottery Industry?

25 November 2014

During World Usability Day 2014 we were delighted to host a panel of industry experts talking about engagement in the Games and Lottery Industry. I’ve provided a brief recap of what was covered and why, from a UX perspective, engaging with your users is so important.

Read the article: What does engagement in UX mean to the Games & Lottery Industry?

Removing iOS barriers to engagement

20 November 2014

My focus on this year’s World Usability Day (WUD) theme of ‘engagement’ was to showcase how the iOS platform addresses accessibility barriers. By doing this I wanted to highlight how easy, and vital, it is to engage people with disabilities and showcase the iOS features that can benefit anyone, not just people with disabilities.

Read the article: Removing iOS barriers to engagement

Osmo – Not just a kids game

19 November 2014

As part of World Usability Days theme on Engagement, I chose to showcase a game that I felt not only had a great User Interface (UI), but that captured this years theme in numerous ways. May I present Osmo.

Read the article: Osmo – Not just a kids game

Game Changers – Does ‘gamification’ mean engaging?

18 November 2014

As part of our World Usability Day event this year, we asked our guests to try the Volkswagen ‘ThinkBlue’ mobile gaming app in our user experience lab.

Read the article: Game Changers – Does ‘gamification’ mean engaging?

Another Year, another great WUD!

17 November 2014

Inspired by this year’s theme of ‘engagement’ we whipped up a number of in-house activities around UX tools/techniques and new technology for our WUDSters to test for themselves.

Read the article: Another Year, another great WUD!

What does engagement in UX mean to the Games & Lottery Industry?

12 November 2014

Come along to our panel discussion of leading gaming industry experts who will discuss the strategies they employ to engage their customers.

Read the article: What does engagement in UX mean to the Games & Lottery Industry?

Honda puts the user in the driving seat

6 November 2014

World Usability Day is fast approaching and this year’s theme is ‘engagement’.

Read the article: Honda puts the user in the driving seat
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