Review of Mothercare.com for Internet Retailing
10 October 2016 - Nicola Dunlop
For the July issue of Internet Retailing, we were asked to look at how Mothercare.com and their online offering faired in regards to user experience.
A short synopsis: Mothercare is a known omnichannel success…yet from our recent online review of mothercare.com is there still some aspects of refinement still needed to improve the UX? After all, design is never done!
Read the full review on Internet Retailing (this will open in a new window) Something to say? Then get in touch in the comments section below.
Keep an eye out for our September article on Superdrug coming soon.
You might also be interested in...
Why Your Usability Tests Are Failing: The Hidden Pitfalls That Mislead Teams
25 February 2026Many teams run usability tests that quietly mislead them—this article exposes the hidden pitfalls in planning, moderation and analysis, and explains how to fix them.
Read the article: Why Your Usability Tests Are Failing: The Hidden Pitfalls That Mislead TeamsUnderstanding Accessibility Drift - And How to Prevent It
12 February 2026Why accessibility standards erode after audits, and what continuous monitoring can do about it.
Read the article: Understanding Accessibility Drift - And How to Prevent ItAccessibility Toolkit - Access360 Managed Service
5 January 2026Continuous WCAG monitoring, expert audits, and capability building to maintain sustainable digital accessibility .
Read the article: Accessibility Toolkit - Access360 Managed Service