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Thoughts

Our thoughts, ideas, news and views that make us passionate about customer experience.

Our blog posts

Jessica makes the BIMA 100!

21 May 2018

It was a beautiful day in London on 9 May, and I was lucky enough to be able to enjoy a little sunshine in the afternoon before putting on my cocktail dress for the BIMA 100 and Digital Hall of Fame awards that evening!

Read the article: Jessica makes the BIMA 100!

The UX Toolbox - Expert Evaluation

2 May 2018

Learn about the best way to use this technique and the benefits it can bring to your projects.

Read the article: The UX Toolbox - Expert Evaluation

The UX Toolbox - Eyetracking

26 April 2018

Learn about the best ways to use eyetracking, how it works and the benefits you'll get from using it in your research studies.

Read the article: The UX Toolbox - Eyetracking

Best Digital Agency Award for the third time

13 February 2018

In January we were thrilled to win the Best Digital Agency award at the recent Gulf Digital Experience Awards 2017 in Dubai for the third year in a row.

Read the article: Best Digital Agency Award for the third time

The UX Toolbox - Usability Testing

8 January 2018

Usability testing is one of the most important and long-established techniques in the UX toolbox ... and thus a great place for us to start with new series of UX Toolbox techniques.

Read the article: The UX Toolbox - Usability Testing

Sleep Out Success

14 December 2017

The User Vision team joined the 8,000 strong crowd who experienced what it is like to sleep out in the park on a cold (-6°!) winters night. The aim? To raise as much money as possible in order to eradicate homelessness in Scotland.

Read the article: Sleep Out Success

What a wonderful WUD!

23 November 2017

Two weeks have elapsed and I think the whole team has just about recovered from another, wonderful World Usability Day (WUD) event.

Read the article: What a wonderful WUD!

7 (updated) principles for interaction design

16 October 2017

Although first published almost 20 years ago, Jakob Nielsen’s 10 general principles for interaction design are still incredibly useful and relevant in the field of interaction design.

Read the article: 7 (updated) principles for interaction design

ASOS visual search: A new way to look for clothes online?

20 September 2017

ASOS have a new visual search tool. Does it provide the user experience we’ve come to expect from this retailer?

Read the article: ASOS visual search: A new way to look for clothes online?

Bringing the conversation back to banking

12 September 2017

The arrival of the digital age has disrupted the retail banking industry and changed the relationship between us and our banks.

Read the article: Bringing the conversation back to banking
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