How successful have chatbot been? We look at a few ‘bots’ in situ to see how they work and whether they are a useful customer experience tool.
Prior to our upcoming ‘Top Tasks’ Masterclasses in Edinburgh and London, Gerry McGovern recently took the time to have a Q&A session with us to give an insight into the history behind Top Tasks, the methodology and lots more. Q1. … Continued
What in fact are conversational interfaces, how do they work and what are the incentives for brands to develop a chatbot?
Conversational interfaces & chatbots are a hot topic for 2017, but what actually are they and how do we go about interacting with them?
User Vision have joined forces with Gerry McGovern, a highly-regarded speaker and author to bring to the UK two masterclasses on his successful ‘Top Tasks’ management model.
This article reviews a particularly nice example of how service design was used to fix a behind the scenes problem (in this case too many returns for online retailers), which in turn improved the overall customer experience and boosted sales. What I’m referring to is how to help customers to choose the right size when ordering clothes.
From websites to applications, to sat navs, all user interfaces require testing to ensure they meet the requirements of the end user. You can use the lab or you can, and should where possible, test in situ. No more so was this the case than with my recent testing of a new sat nav system on the roads of Edinburgh. Here I’ve shared some of my learnings for anyone else considering such an exercise.
Over the past week, we conducted 6 mini accessibility audits of popular online retail stores. Our aim was to help raise awareness of online accessibility by taking a quick look at how well these brands conformed to WCAG 2.0 guidelines. … Continued
For today’s mini accessibility audit, we are focusing on the online retailer notonthehighstreet.com. This site focuses on products which are out of the ordinary and a little bit unique in comparison to what we expect to find on the high … Continued
Tesco is the UK’s largest supermarket retailer. Back in 1984, they recorded the world’s first ‘online’ shopping transaction in Gateshead, England . So, it seems only right to include them in our series of short accessibility reviews. A quick recap … Continued
The focus for our next accessibility audit is Joules.com. Joules is a UK based premium lifestyle brand which sells its own branded clothing, accessories and homeware. On their site they provide an accessibility statement listing their commitment to achieving Level … Continued
House of Fraser is a firm favourite on the UK High Street with over 60 stores nationwide. In 2014, they attributed record sales to the continued growth of their website, as online became the most profitable retail channel for the … Continued