One of our new consultants, Jessica, has produced her first review for Internet Retailing looking at the new Fortnum & Mason website:
‘Fortnum & Masons’ new responsive website successfully conveys its exclusive brand identity, looks equally good on both desktop and mobile, and makes it very easy for customers to purchase its high end products. I may have found myself loading a virtual basket with delicious looking hampers full of chocolate, cheese and wine…
Unfortunately, these appealing products are sometimes difficult to find using the site’s navigation and search functions. Users will have a good experience as long as they do not worry too much about what they might be missing, but improving these features could really enhance customer confidence and bring the user experience up a level…’
Read the full review at Internet Retailing.